The idea is the heart of the campaign

Every proper marketing campaign stands on a strong idea. Original, interesting, meaningful, and above all, meticulously thought out to the last detail.

We came up with such an idea – we literally put Brno into the hands of its citizens, who are involved in its transformation.

We created planet Brno, a unique concept that encompassed the entire campaign and can be adapted for various target groups, formats and campaign phases.

Culture or sports? No drama – we tailored our campaigns for every audience

Families with children? We captured their interest. Sports fans? Absolutely! Culture lovers who want to contribute to its development? We have a customized format for them too. We tailored the visuals precisely according to the target audience to ensure everyone found something appealing.

Our graphics department took it into their own hands – and this is how they handled it.

Results that speak for themselves

Thanks to our campaign, Dáme na vás received 128 submitted projects and over 30 thousand votes from 17 thousand voters. Only two of the previous years were more successful – the project launch and the year of 2020, which was also under our direction.

An advertising campaign spread across multiple channels works like a carefully arranged mosaic. Assembling it is an art – and this is precisely the art we master.