REFERENCES: SEO FOR DENTAL PRACTICE
437% more orders for dental hygiene thanks to SEO
A bright smile is the most beautiful fashion accessory! This is the motto of one of our long-term clients, Dentálna zubná hygiena Žilina. Their services include teeth whitening, air-flow treatments, sealant application, and more.
As competition today is fierce, Ľubomír Kompas contacted us to help boost the visibility of his clinic's website. Take a look at how we tackled the challenge!
Our goal?
SEO OPTIMIZATION
High-quality optimization is half the success
The original website of Kompas came to us almost like a blank sheet of paper. It had a few texts and some graphic elements, but due to inadequate optimization, search engines had no idea about the website. So we started from scratch. First, we did a comprehensive keyword analysis to figure out which terms clients use to search for dental hygiene services.
Once we identified the right keywords, we dove into optimization. Thoroughly. Not only did we rewrite all the texts, meta descriptions and titles, but the images didn't escape our attention either. Each service got its own landing page, clearly and understandably explaining what the procedure entails. We also polished the website’s design to a fine detail to give it a welcoming and cohesive impression.
MEASUREMENT OF CONVERSIONS
Precise order tracking? No problem!
A key element was modifying the reservation system to allow precise conversion tracking through Google Analytics. The system is clear, easy to use, and enables quick booking, saving both dentists and customers time. The era of long phone chasing is over.
LINKBUILDING & GMB
Compass stepped out of anonymity
The website alone was not the end of our work. We turned our attention outward. We worked on linkbuilding to increase the site’s credibility and attract new visitors. We connected the site with strong domains.
We also completely updated the business profile on Google My Business, filling out essential information, adding attractive photos and initiating review collection, because statistics speak clearly. More thanr 90% of new customers read reviews before showing interest in services.
And the results?
Kompas quickly reached the top positions for keywords such as zubná hygiena nebo dentálna hygiena within a few kilometers of the practice. Just a month after the collaboration started, orders increased by 100 %. And the year after, the increase in orders exceeded 437 %!
What about the client?
Ľubomír Kompas
Managing Director
“Krejta helped us by preparing a custom plan tailored to our needs. We needed to increase our competitiveness in the region on the web and attract new customers. The results came after less than two months. I definitely recommend them.”
