A healthy snack with a clear target and a big vision. You just want Timba's veggie jerky – and the fact that Benny Cristo is behind it is just mega icing on the cake.
At Krejta, we snapped up this project and helped launch its online presence, in the custom e-shop and in advertising. Check out the details.
Timba's target audience is young, fast and has tuned their radar to the content brands are cramming into them. Banners? Okay, next. Videos? That's it! They stop the scroll, they engage, they explain.
For those who live in this century, an absolute must have. And most importantly, they convey a feeling. Authentic, unusual, just the kind that sells with the heart, not just the head.
You just can't move without videos. A functional Meta ad via Andromeda needs a ton of visuals – landing pages, formats, messaging, creative. More, more, more!
And let's not forget to tap into those who are passing by the brand or actively looking for it. We've set up catchy Google Ads campaigns to make sure Timba doesn't get left behind, and clever retargeting to keep reminding the brand until the customer makes a purchase.
The customer came from an ad. Excited, curious, impatient. Taste buds alert. Now he decides – will he buy or will he disappear?
The e-shop we've set up for Timba says the former. The clear path. No waffling. Mobile first, because this target doesn't shop at a computer. And visuals that hold the right vibe and brand energy right down to the “Buy” button.
You can have the biggest name on the market (hello Eden!), but without a system behind it – effective advertising, a clear e-shop, strong brand communication – it won't be enough.
Your product deserves it too. So let us know.